Why Offer Postal Gift Vouchers?
Adding a postal delivery option to your gift vouchers is one of the easiest ways to boost sales, reach new customers, and improve the experience for everyone giving and receiving a gift. Here's why it's worth offering.
1. It Feels More Personal
Many people still prefer to give a physical gift rather than an email or digital code. A voucher that arrives in the post, in proper packaging, feels like a genuine gift rather than a last-minute transaction — helping your customers make a better impression on the people they're buying for.
2. Covers Last-Minute Gifting
Next-day delivery is perfect for those last-minute gift moments — forgotten birthdays, late invitations, or spur-of-the-moment thank-yous. Instead of losing the sale because a physical voucher “won't arrive in time,” you can still say yes.
3. Supports Forward Planning
Specified delivery dates cater to customers who like to plan ahead— booking a voucher to arrive on a birthday, anniversary, or holiday, exactly when it's needed, without the giver having to remember to send it themselves.
4. Increases Voucher Revenue
Around 15–20% of gift vouchers are never redeemed, and when they are, average spend typically exceeds the voucher's value. Offering postal delivery simply means more vouchers being bought — a straightforward way to increase overall voucher revenue.
5. No Upfront Cost or Risk to You
Using our in-house materials, all associated costs are passed on to the purchaser — meaning there's no upfront cost and no cost to you. We take care of everything: stock ordering, storage, printing, packing, and dispatch, so you can offer this service with zero added workload.
6. Widens Your Customer Reach
Postal vouchers let customers buy for friends and family anywhere in the country — not just people who live nearby or can visit your store. This opens your gifting audience up beyond your local footprint.
7. Ideal for Corporate and Bulk Gifting
Businesses regularly send vouchers as staff rewards, client thank-yous, or referral incentives. Postal delivery makes it easy to fulfil bulk or corporate orders without the sender needing to distribute vouchers themselves.
8. Introduces Your Brand to New Customers
A postal voucher often reaches someone who has never shopped with you before. A well-presented gift is a natural way to introduce your brand to a new audience, with a real chance of turning a one-off gift redemption into a repeat customer.
Need more help?
Talk to our support team via live chat or call us on 02381 290555 (Mondays - Fridays: 9am - 5pm). You can also contact us using support@giftpro.co.uk. For more guidance and advice, go back to the Help Centre.