Account Health Check List

1. Store Setup & Merchandising

• Gift voucher store link prominently placed: Make sure the link to your gift voucher store is easy to find on your website - homepage, main navigation are good spots. 

• Expand your gift voucher offering beyond a monetary voucher: Add experience-based or bundled vouchers alongside standard monetary gift cards to increase average order value. 
• Sell your merchandise with Giftpro: List physical products or merchandise for sale through your GiftPro store, not just vouchers.
• Add a validity/balance checker to your online store: Give customers a self-service way to check a voucher's remaining balance and expiry date. 

2. Integrations

• Integrate your POS: Connect your Point of Sale system so vouchers can be redeemed and tracked in-store. 
• Integrate your PMS: Connect your Property Management System for seamless voucher redemption and booking data. 
• Integrate your CRM/EPOS: Link your CRM or EPOS platform to keep customer and sales data in sync with Giftpro.
• Link Google Analytics: Connect Google Analytics to track store traffic and conversion performance.
• Link Meta Pixel: Connect Meta Pixel to measure and optimise paid social campaigns driving voucher sales. 

3. Marketing & Conversion

• Set up abandoned basket emails: Automatically follow up with customers who leave the checkout without completing their purchase. 

• Sign up to Giftpro Marketing: Opt in to Giftpro's marketing programme to benefit from seasonal campaigns and promotional support. 

4. Delivery & Fulfillment (UK Stores)

• Offer postal vouchers: Give customers the option to receive a physical voucher by post.

• Offer special delivery on your store: Provide an expedited/special delivery option at checkout. 

5. Account Management

• Keep Giftpro informed of business/contact changes: Let Giftpro know as soon as possible about any change in registered business details and changes to your main, marketing, or finance contacts.